6 Tips & Tricks for Improved Ecommerce Website Ranking in 2021!

- Are you looking out for some of the best tips that can help you grow your eCommerce business? Would you like to improve your digital goals with new tricks? If yes, read to know more!

With frequent updates and changes on Google algorithms, the search feature keeps finding different ways to fit in. And this brings down difficulties for the marketers to plan an effective eCommerce SEO strategy. And if you are one of them, today, let us look at the top 6 tips and tricks listed by the leading eCommerce SEO company in India.

Are you ready to glance through it right away? Because the list is already waiting for you!

• Reduce Load Time

It is important to consider that fast load times affect user experience to a great extent. In the light of experience, 100-200s of milliseconds of load time can be stated as an idle benchmark. There are numerous methods that can improve your load time. A few of the methods you can look at are as follows:

• Image Compression

• Google Tag Manager

• Take Inventory of all the Active Scripts on Your Site

• Optimize for Mobile

One of the major disadvantages one can face in 2021 is not being mobile optimized. The need to identify the requirements of the business sector you are active in is important. Mobile responsive websites are the future. And overlooking this feature is not going to help you in the long run. At present, almost more than 76% of websites designed are mobile responsive.

• Resolve Errors

According to the best eCommerce SEO company in Delhi, if your website is filled with errors and problems, people won’t find it favourable. Consider your landing page as your highly equipped store, you need to provide the best facilities so that the leads can convert into your customers instantly. Your website also holds your brand’s reputation and hence needs to be maintained well and good by solving every technical error faced. Such as removing 404 pages, identifying broken links, detecting errors in the site map, so on and so forth.

• Customer Reviews

Customer feedback or reviews play a significant role in your eCommerce business. This reduces the fear of customers regarding delayed shipping process, fraudster behaviour, reliable user experience, so on and so forth. Your previous customers are a huge asset to your company that can leave a lasting impact on your future sales.

• Optimizing Your Content

Well, this is a dominant topic to explore individually. Though let us look at two of the major considerations of content when it comes to eCommerce websites. They are product descriptions and category pages.

• Product Description

According to the leading eCommerce SEO company in Delhi, keyword stuffing is not the idle goal of the product description. Finding the essence of the product and marketing it through your content in brief; should be your motive. This should include relevant and sensible keywords that work in favour of your product’s perception.

• Category Pages

If you are the one writing content for the category page, make sure you utilize it as a home page. With this advice, we ask you to focus on the prominent nature of content optimization. That is by optimizing headlines, using relevant link building techniques, crisp use of the English language, so on and so forth.

The website content can help you put forth a standard value to your products.

• Monitoring SEO Visibility

It is important to track your performance eventually. Use third-party tools to identify your position on the SERPs (Search Engine Result Pages) and create your next strategy depending upon it. The major changes that caught everyone’s attention last year were HTTPS and mobile-friendliness. And similarly, there are numerous aspects to look at.

If things take an odd chance on you, don’t hesitate to hire the leading eCommerce SEO company in India to boost your ranking.

All the Best!